Project Plump Extreme Matte Plumping Primer (2ml) is a high-performance 3-in-1 lip primer designed to hydrate, smooth and visibly enhance the lips. Created to prep and perfect before colour application, it delivers an intensified plumping effect while helping to create a smooth, matte base for long-lasting wear.

Powered by MAXI-LIP, the formula supports Collagen production to improve lip volume and definition over time. A warming tingle, driven by Vanillyl Butyl Ether, helps to stimulate circulation for an instant fuller-looking effect, while Vitamin E works to hydrate and protect against dryness. The lightweight texture grips lip colour effectively, helping to lock in matte finishes while keeping lips comfortable, soft and visibly more defined. Dermatologically approved and free from parabens. Cruelty-free & vegan-friendly.